Category

Digital Marketing
Pop-up ‘Digital Garage’ Now Open… Newcastle is making quite the name for itself on the science and technology scene – 2014 saw the opening of the £11.2million centre which still aims to support companies in the very same sectors – and this fact hasn’t gone unnoticed by the biggest names, Google being one of them....
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Could Your Google Knowledge Graph Card be the Key to Better Business Online? The Google Knowledge Graph is no new thing, it was launched back in 2012 and instantly deemed the search engine giant’s latest breakthrough and a confident step towards a more intelligent search. The recent news regarding the ability to edit your Knowledge...
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Facebook Reactions… There have been many occasions upon reviewing both our corporate and personal Facebook accounts that we have been left with mixed emotions when reading the statuses left by other users on our news feed, and now thanks to the platform’s new range of reactions we can share our true feelings! Yes, Facebook has...
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Twitter… Usually when it comes to introducing change and fine-tuning an already well-oiled machine, little and often is the sentiment called on by many cautious individuals, but unlike ‘the norms’ social media giants like Twitter have their own way of doing things and as previous developments imply they don’t do things by halves. Once a...
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It’s Coming Soon! As an SEO and web design agency that takes pride in keeping its finger on the pulse of the latest goings-on on behalf of our clients, an algorithm update from our friends at search engine giant Google is of course always music to our ears. With news that the next Penguin refresh...
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Local SEO… In recent years local SEO has been treated like the new kid on the block in the internet marketing world, but as industry insiders will tell you, the concept and the strategies behind it have been around for longer than you might think. Getting the brand messages at the centre of your business...
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PPC Marketing… Maximising your marketing potential has never been easier with the rise of the net but as the landscape changes so too does the strategies that sit at the very heart of success. Pay per click (PPC) has long been the weapon of choice for lots of marketeers, with the benefits of well-timed and...
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Google Evolves… Recently named one of the logo redesigns that missed the mark alongside Airbnb, Bing, Yahoo, AOL and Spotify, Google’s new doodle has caused quite the stir in the tech community. Whilst a redesign was expected to make the brand more visually in line with the organisation’s new holding company, Alphabet, fans and foes...
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Easy as A, B, C? Google is no stranger to hogging the technology headlines and this week was no different. The search engine giant has always been one for going against the grain and this latest move is testament to their alternative style. Google is now Alphabet, a change that has shocked many browsers but...
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Everything You Need to Know About the ‘Quality Update’… It seems every other week Google is releasing some manner of algorithm update, and whether we like it or not, as a business whose online platform relies on being seen to generate leads and subsequent sales, taking note of ranking changes is vital. Just last month...
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