Category

Digital Marketing
For brands big and small, having a Google My Business listing in tow can elevate you higher than you could have ever imagined in the rankings. With some 100 billion searches conducted via Google every month, claiming your listing certainly pays. But with so many businesses realising the power of Google My Business these days,...
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We’ve all done, found ourselves stumped by a task and headed straight to Google for answers. The humble how to guide has been the saving grace of so many people, whether you need to brush up your culinary skills or conquer a DIY task. According to Google Trends, the use of how to guides is...
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Social Media Trends 2017… Love it or hate it, there’s no doubt that social media shapes how every company, regardless of their size or niche, does business. Social media marketing is a cost effective and efficient way to reap the rewards of a better connected business, and with more than 3 billion internet users who...
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Pop-up ‘Digital Garage’ Now Open… Newcastle is making quite the name for itself on the science and technology scene – 2014 saw the opening of the £11.2million centre which still aims to support companies in the very same sectors – and this fact hasn’t gone unnoticed by the biggest names, Google being one of them....
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Could Your Google Knowledge Graph Card be the Key to Better Business Online? The Google Knowledge Graph is no new thing, it was launched back in 2012 and instantly deemed the search engine giant’s latest breakthrough and a confident step towards a more intelligent search. The recent news regarding the ability to edit your Knowledge...
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Facebook Reactions… There have been many occasions upon reviewing both our corporate and personal Facebook accounts that we have been left with mixed emotions when reading the statuses left by other users on our news feed, and now thanks to the platform’s new range of reactions we can share our true feelings! Yes, Facebook has...
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Twitter… Usually when it comes to introducing change and fine-tuning an already well-oiled machine, little and often is the sentiment called on by many cautious individuals, but unlike ‘the norms’ social media giants like Twitter have their own way of doing things and as previous developments imply they don’t do things by halves. Once a...
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It’s Coming Soon! As an SEO and web design agency that takes pride in keeping its finger on the pulse of the latest goings-on on behalf of our clients, an algorithm update from our friends at search engine giant Google is of course always music to our ears. With news that the next Penguin refresh...
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Local SEO… In recent years local SEO has been treated like the new kid on the block in the internet marketing world, but as industry insiders will tell you, the concept and the strategies behind it have been around for longer than you might think. Getting the brand messages at the centre of your business...
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PPC Marketing… Maximising your marketing potential has never been easier with the rise of the net but as the landscape changes so too does the strategies that sit at the very heart of success. Pay per click (PPC) has long been the weapon of choice for lots of marketeers, with the benefits of well-timed and...
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