Category

Digital Marketing
You’re certain to have heard the phrase “content is king”, yet many businesses don’t give content marketing the time of day they should do. It is however at the centre of most marketing successes and the beating heart of the best brands. Whether marketing your services or goods online, offline or both, the content you...
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Lead generation is the foundation that the digital economy is built on. Without lead generation the companies that call the net their home, whether exclusively or otherwise, simply would not be able to connect with their customers, win their business, and up that profit. There are endless lead generation tactics that businesses can use to...
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With the business world more difficult to negotiate than ever – post lockdown, companies of all sizes and niches are having to rethink their marketing strategies to not just thrive but survive – organisations have to go the extra mile to stand out in their respective marketplaces. With this, your marketing strategy and branding have...
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Google’s algorithm updates no doubt shape the digital landscape. They have power to change how websites are designed, developed, managed and marketed, with the factors of the latest algorithm update influencing not just the overall user experience but the visibility and ranking of your website. May brought yet another algorithm update, referred to as ‘Core...
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We’re sure you’ll agree that the relationship between customer and company is an essential one. After securing a sale, keeping the customer relationship going is a challenge that’s faced by many. If successful in nurturing customer relations, brands like you have the chance to score even more sales and build that all-important trust with your...
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When it comes to your business website, we believe only the best will do. Your business website is after all a representation of your company, as well as a platform that has the power to raise brand awareness, generate sales and subsequently boost your profits. We also understand however that now more than ever business...
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A logo has to have the ability to sum up your company and its values at a glance, which may seem like an epic and rather impossible task! A great logo that goes above and beyond an aesthetically pleasing visual however is possible, but what are the golden rules that go hand-in-hand with representing your...
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The New Year is a time for fresh starts and of course dreaded and often difficult to stick to resolutions. Whilst you’ll no doubt be busily making pledges in your personal life, doing the same professionally could be just what you need to take your business to the very next level. Like many of us,...
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Christmas is almost upon us, and for many businesses, the most wonderful time of year is also the busiest. Whilst as a nation we’ll have to do Christmas a little differently this year, one certainty remains – everyone will still want to get their Christmas shop on and spend their hard-earned cash treating their nearest...
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Keeping in touch with customers or clients new and old is more important than ever these days as businesses and consumers alike look forward and adjust to a new normal in this post lockdown world. Your brand communication strategy is a vital part of proceedings and a route to putting your business back on the...
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