Category

Digital Marketing
In the vast digital landscape, local businesses often face the challenge of standing out amidst the competition. This is where Local SEO (Search Engine Optimisation) steps in as a game-changer. If you’re a local business owner looking to boost your online visibility and connect with nearby customers, you’re in the right place. In this blog,...
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Social media has become an integral part of modern business strategies, and Twitter has long been a prominent platform for brands to connect with their audience. However, as the digital landscape continues to evolve, businesses are constantly seeking new opportunities to enhance their online presence and engage with customers more effectively. The change from Twitter...
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Let’s face it: great reviews are the best way to get new customers. But how do you get more business reviews? The answer is simple: ask for them! You may be surprised by how easy it is to motivate your customers to leave a review, and there are lots of ways to do this. In...
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The digital marketing musts to get your strategy off the ground Digital marketing opens up a whole world of opportunities for the business community. Companies don’t need huge budgets to produce results, meaning a level playing field for businesses big and small. Digital marketing tactics unlock a long list of benefits by transforming the way...
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Content creation is integral in any marketing plan, but contrary to popular belief, there is so much more to content marketing than adding a post to your business blog roll every once in a while. Your content creation schedule should be just as carefully planned as the rest of your digital marketing strategy. Without content,...
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With the start of another new year comes a host of digital marketing trends to get our teeth into. The world of search engine optimisation (SEO) in particular is extremely fast paced, with trends evolving daily and weekly as well as annually. 2022 however promises a long list of long running SEO trends for businesses...
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Our love for smart devices is no new thing. Yet with sales of voice assistant tech and wearables growing rapidly, it’s safe to say there’s no stopping the rise and rise of smart technology into 2022 and beyond. According to the latest research, there are some 4.2 billion digital voice assistants currently in operation worldwide....
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With 3.78 billion people using some form of social media at last count, it certainly pays to get your business seen on platforms like Facebook, LinkedIn, Instagram and Twitter. Whilst free to use for businesses and users alike, upping your game and increasing your reach with a spot of paid social media advertising is a...
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You’re certain to have heard the phrase “content is king”, yet many businesses don’t give content marketing the time of day they should do. It is however at the centre of most marketing successes and the beating heart of the best brands. Whether marketing your services or goods online, offline or both, the content you...
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Lead generation is the foundation that the digital economy is built on. Without lead generation the companies that call the net their home, whether exclusively or otherwise, simply would not be able to connect with their customers, win their business, and up that profit. There are endless lead generation tactics that businesses can use to...
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