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Google Adwords Keyword Data Safe… For Now… Since Google’s announcement last year that it would be encrypting all search traffic data through its site, webmasters, SEO professionals and digital marketers have been mourning the loss of valuable keyword data. No longer would a glance at Google Analytics reveal the most popular search terms through which...
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Cutts to Webmasters: Don’t stitch-up your users… In his latest YouTube video for GoogleWebmasterHelp, Google Head of Webspam Matt Cutts answers the question, ‘Is it a good practice to combine small portions of content from other sites?’ You can watch his response in full at http://www.youtube.com/watch?v=Z13-yP3Zhns, but the thrust behind the answer is a resounding...
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Favicons – The finishing touch to your web design… Once you’ve nailed the core elements of good web design, it’s worth taking a few moments to consider what extra little touches you could apply to your site to make it really stand out from the crowd. Creating a favicon is perhaps one of the smallest...
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Web Design Tips… What distinguishes your website from the countless others that are similar to it? If you can’t answer that question within about ten seconds then it may be time for you to spend a little time on branding your website to make it stand out from the crowd. Here we look at five...
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Is Your Domain Name Important For Ranking… From time to time the search engine giants of the Internet provide a guiding hand or a few words of advice to SEO specialists and marketers. This week those words of wisdom came from Bing, in a blog post by Senior Product Manager Duane Forrester (http://www.bing.com/blogs/site_blogs/b/webmaster/archive/2014/01/15/domain-name-importance-in-ranking.aspx). According to...
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2014 – The End of Keyword Data… It’s a little over two years since Google first announced that it would no longer be passing on keyword referral data to webmasters from queries made via secure search pages (ie those made from logged in Google accounts). In that time some keyword data has still been available,...
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Report sheds light on SEO high rankers… For webmasters and SEO professionals, the internal workings of Google are always of great interest, and from time to time information comes to light that can help them to improve their own SEO. A recent has revealed a wealth of information that can be used to determine what...
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Are Top UK Firms Neglecting Mobile User Experience in Website Designs… In an age where an increasing proportion of tech-savvy people are using their mobile phones and tablets to access the internet, it’s important that companies respond by providing them with a user experience that’s every bit as slick and polished as it would be...
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Five Natural Ways to Optimise your Blog for Search Engines… Optimising isn’t just for websites, and whether your blog is your business or simply used to promote your business, it pays to spend a little time honing it. Search engine optimisation (SEO) doesn’t have to be difficult or overly complicated, though. Often it just requires...
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Put your Website on a Diet in 2014… Over the festive period it’s not unusual to put on a bit of extra weight, and so many of us spend January on a diet. This January it’s also worth taking stock of the size of your website, and if it’s a little on the heavy side...
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