goldstar seo

SEO Experts

It’s not every day you present yourself with an award.  But today we thought…why not?

We’re not a team of egotistical, self centred SEO experts, we’re just really proud of the Search Engine optimisation campaign we have delivered to one of our clients, Goldstar Supplements.  Infact we are so thrilled, we wanted to shout about it and tell you in a un-pompus way how great the team at Onit really are.

Let me give you a little bit of background, a bit of ‘setting the scene’ if you like.  Goldstar Supplements approached us in November 09 with a view to taking their business forward through the investment of an e-commerce website and online marketing campaign.  Goldstar Supplements is owned and operated by the same team that currently own the famous Goldstar Gym in Heaton and a natural progression of the business was to sell supplements online.

Each step of the design and development of the site was carried out in close collaboration with Gary and Alyson of Goldstar.  They had a specific look and feel in mind for the site and we nailed it with the second concept.  Once we had signed off the design, we chose to build the website on a Magento platform.  It’s great from a programming perspective but more importantly easy for the client to manage in terms of updating products etc.

The SEO campaign got off to a flying start with amazing copywriting for the landing pages and quality on-page optimisation carried out for every single product…all 264 and growing, we were able to get the site indexed by Google in a week!  Now that’s fast.

We also conquered Google Base (Google Shopping) and managed to get Goldstar Supplements in the top 3 positions of the shopping feed which in turn delivered a result in the Google ‘One Box’ for loads and loads…and loads of generic and product specific keywords.  This achievement is a huge win for us and the client.  “What’s the Google one box?” I hear you say.  Well, the top three listings in Google’s shopping engine also get an automatic listing in Google itself!  Go on, check it out…type Bodybuilding Supplements into Google and you will see a box near the top of the page containing links to three shopping feeds.  I bet Goldstar Supplements is there…yip we’re good!

It’s 6 month now since we launched the SEO campaign and the results speak for themselves.  Here are some of the highlights so far…:

• Goldstar Supplements is already a Google page rank 3
• 15 competitive keywords on page one of Google and other major search engines
• We have delivered 6546 visitors to the site
• The site has had 47,727 Page views
• 77.98% of visitors find the site by typing in the keywords chosen for the SEO campaign
• 68.38% of these were brand new visitors.

• Goldstar Supplements has visitors from 88 different countries.
• For the keyword Sci-Mentor Bodybuilding supplements, Goldstar occupies:
  • Position 1 & 2 in Google natural search results
  • All 3 positions in the one box
  • Ranks above Sci-Mentor in natural search results!
• Above all, the SEO campaign is delivering an amazing ROI

So as you can see, we are pretty pleased with ourselves and think we are well deserving of a Gold Star on our homework book and a little pat on the back.

If you are thinking about investing in online marketing, talk to a team Onit.  Ok, so we nominated and presented ourselves with the Gold Star award…but as our fellow Geordie Cheryl Cole says “because we’re worth it!”