Google is currently updating the PageRank they are displaying in their toolbar. Each update causes a stir among the SEO community and webmasters trying to get their websites to the top of the Google Rankings.

Onit Solutions has a Google pagerank of 5/10.

If you are wondering, what is PageRank? Without getting into too much detail, PageRank is essentially a score out of ten as to the “value” of your site in comparison to other websites on the Internet. It is based on two primary factors; the number of links you have pointing to your website and the value of the links pointing to your website. The value is calculated based on the PageRank of the page linking to you and debatably the relevancy of the page linking to you (there is no hard evidence to back up the relevancy factor in regards to PageRank that is seen, however it definitely is a factor in your overall ranking).

The name “PageRank” is a trademark of Google, and the PageRank process has been patented (U.S. Patent 6,285,999 ). However, the patent is assigned to Stanford University and not to Google. Google has exclusive license rights on the patent from Stanford University. The university received 1.8 million shares of Google in exchange for use of the patent; the shares were sold in 2005 for $336 million.

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Google agreed to pay up to $1.2bn (£700m) to break into radio advertising yesterday as part of the internet search giant’s offensive on the traditional advertising world. Google will initially pay $102m in cash for dMarc Broadcasting, a privately held American company which runs a digital platform for selling, scheduling, delivering and tracking radio advertising airtime.

Depending on the success of dMarc’s integration into Google’s existing advertising sales platform, called AdWords, Google might pay an additional $1.14bn over three years, potentially making the deal worth more than it paid last month for a stake in AOL.

The acquisition is the latest offensive by Google, the world’s largest internet search engine, to diversify its business into other parts of the advertising market.

By Katherine Griffiths in New York

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Onit Solutions provide search engine optimization services to a wide range of clients. One of our clients ‘fundraising skills’ can help you to develop effective grant writing and grant application skills.

“Fundraising is hard work, but it can be made easier if you know where to apply and how to prepare high quality applications. Our short online courses are ideally suited to support individuals who fundraise whilst doing many other things within their organisation”

Visit their site for further information on grant writing and other fundraising courses.

www.fundraisingskills.co.uk

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Its great having a wide and varied client list. Providing a search engine optimisation service to a client who owns Hotels in Newcastle comes in handy if we fancy a much needed break from work or have friends visiting we know exactly where to stay!

The Rosebery Hotel in Jesmond is one of the finest hotels in Newcastle, to book your stay visit their website at:

www.roseberyhotel.com

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Our greenest search engine optimization client Eco Friendly Lightbulbs can help you to address an issue which is now everyone’s concern; the environment. Low energy light bulbs use 80% less electricity than a standard incandescent bulb.

Visit their website now for information to assist you in making the right decisions for purchasing energy saving light bulbs for your home.

www.ecofriendlylightbulbs.co.uk

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